This report should not be construed as providing investment advice. It is for educational purposes only.  Before making any investment decision, you should always do your own research or consult a investment professional.
See my website on stocks or see my blog at the following sites.  www.spbrunner.com/stocks.html www.spbrunner.blogspot.com/
Superior Plus Corp       www.superiorplus.com   SPB   Fiscal Yr: Dec 31   Q1 2010                  
Year 12/31/98 12/31/99 12/31/00 12/31/01 12/31/02 12/31/03 12/31/04 12/31/05 12/31/06 12/31/07 12/31/08 12/31/09 12/31/10 12/31/11 #Y        
Revenue*   $393.6 $423.8 $669.6 $787.5 $640.9 $1,234.3 $1,552.8 $2,059.2 $2,264.3 $2,350.5 $2,487.3 $2,246.7 $964.6     430.16% <-Total Growth 10 Revenue      
Increase   125.20% 7.68% 58.00% 17.62% -18.62% 92.59% 25.80% 32.61% 9.96% 3.81% 5.82% -9.67% -57.07%     18.15% <-IRR #YR-> 10 Revenue      
Rev per Share   $8.60 $9.25 $14.62 $17.17 $13.41 $17.79 $20.46 $24.08 $26.48 $26.86 $28.17 $22.49 $36.78     7.67% <-IRR #YR-> 5 Revenue      
P/S (Price/Sales)   1.74 1.43 1.09 0.99 1.47 1.44 1.47 0.98 0.40 0.44 0.39 0.65 0.36     9.29% <-IRR #YR-> 10 Rev per Share    
*Revenue in M CDN $              P/S 10 Yrs 0.93 5Yrs 0.57       1.91% <-IRR #YR-> 5 Rev per Share    
                                               
      -$423.8 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $2,246.7                    
                -$1,552.8 $0.0 $0.0 $0.0 $0.0 $2,246.7                    
      -$9.3 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $0.0 $22.5                    
                -$20.5 $0.0 $0.0 $0.0 $0.0 $22.5                    
                            Yr 2010                  
EPS*   $0.65 $0.25 $0.59 $0.67 $1.29 -$0.33 $1.51 $1.30 -$0.94 $1.36 $0.77 $0.75 $1.00 $1.15 D 11.94% <-Total Growth 9 Earnings      
Increase   6.56% -61.54% 136.00% 13.56% 92.54% -125.58% -557.58% -13.91% -172% -245% -43.38% -2.60% 33.33% 15.00%   11.61% <-IRR #YR-> 10 Earnings      
* ESP per share (Cdn GAAP)                           -13.06% <-IRR #YR-> 5 Earnings to 2009    
      -$0.25 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.75                    
                -$1.51 $0.00 $0.00 $0.00 $0.00 $0.75                    
                                               
for 3 mths                                              
Div* (Tax Yr)   $1.25 $1.52 $1.38 $1.67 $1.99 $2.28 $2.46 $2.41 $1.82 $1.57 $1.62 $1.62 $1.62 $1.62   6.58% <-Total Growth 10 Dividends      
Increase   13.64% 21.60% -9.21% 21.01% 19.04% 14.69% 7.72% -1.87% -24.48% -13.74% 3.18% 0.00% 0.00% 0.00%   3.45% <-Average 11 Dividends      
Ave H/L   $13.70 $14.55 $13.05 $15.46 $18.33 $22.25 $26.34 $26.44 $17.09 $13.77 $11.48 $11.80             Dividends      
Yield H/L   9.12% 10.45% 10.57% 10.81% 10.85% 10.25% 9.32% 9.11% 10.65% 11.41% 14.12% 13.73%       11.80% <-Average 5 Dividends      
Yield on Cl   8.36% 11.52% 8.65% 9.86% 10.10% 8.89% 8.18% 10.26% 16.99% 13.42% 14.81% 11.06% 12.31% 12.31%   11.22% <-Average 10 Dividends      
Payout Ratio   192.3% 608.0% 233.9% 249.3% 154.1% -690.9% 162.6% 185.4% -193.6% 115.4% 210.4% 216.0% 162.0% 140.9%   64.26% <-Average 10 Dividends      
Payout Ratio CF   69.3% -4.5% 112.3% 83.9% 94.0% 1614.6% 111.2% 143.0% 102.6% 102.3% 68.9% 84.6% 85.3% 83.1%   251.73% <-Average 10 Dividends      
Average 5 Yrs         Yield  11.80% 13.31% Payout 106.72% 100.27%       0.64% <-IRR #YR-> 10 Dividends      
* Dividends per share                              -7.99% <-IRR #YR-> 5 Dividends      
      -$1.52 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $1.62                    
                -$2.46 $0.00 $0.00 $0.00 $0.00 $1.62                    
                                               
H/LYield held 5 yrs 12.42% 15.72% 16.64% 16.88% 18.47% 11.78% 8.57% 7.28% 6.15% 6.13% 9.48% Ave H/L Yield on your    Dividends    
H/LYield held 10 yrs 13.53% 12.41% 11.82% 11.13% 12.41% 10.48% Ave H/L original money   Dividends    
     
Graham Price $12.67 $7.38 $10.74 $12.14 $19.96 $15.98 $17.32 $16.84 $14.27 $14.69 $10.61 $9.94 $11.36 $12.18   Cl Pr higher/lower by?   Graham Price    
Prem /Disc. High 17.6% 118.0% 48.6% 44.1% -0.3% 62.7% 74.6% 95.3% 69.4% 8.9% 31.9% 47.4%       48.26% <-Average 10 Graham Price    
Prem /Disc. Low -1.4% 76.1% -5.5% 10.4% -16.1% 15.7% 29.6% 18.8% -29.9% -21.5% -15.7% -9.9%       -2.40% <-Average 10 Graham Price    
Prem /Disc. Cl 18.0% 78.8% 48.6% 39.5% -1.4% 60.5% 73.4% 39.6% -25.0% -20.3% 3.1% 47.4% 15.8% 8.0%   26.54% <-Average 10 Graham Price      
                                               
Price Cl   $14.95 $13.20 $15.95 $16.94 $19.68 $25.66 $30.02 $23.50 $10.71 $11.70 $10.94 $14.65 $13.16 $13.16   10.98% <-Total Growth 10 Stock Price      
Increase   12.83% -11.71% 20.83% 6.21% 16.17% 30.39% 16.99% -21.72% -54.43% 9.24% -6.50% 33.91% -10.17% 0.00%   1.05% <-IRR #YR-> 10 Stock Price      
P/E   23.00 52.80 27.03 25.28 15.26   19.88 18.08   8.60 14.21 19.53 13.16 11.44   -13.37% <-IRR #YR-> 5 Stock Price      
Trailing P/E   24.51 20.31 63.80 28.71 29.37 19.89   15.56 8.24 -12.45 8.04 19.03 17.55 13.16   14.73% <-IRR #YR-> 10 Price & Div      
Average 5 Yrs                 Price Inc -7.90% P/E: Y-T 15.1 7.7       -5.46% <-IRR #YR-> 5 Price & Div      
                                               
      -$13.20 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $14.65                    
                -$30.02 $0.00 $0.00 $0.00 $0.00 $14.65                    
      -$13.20 $1.38 $1.67 $1.99 $2.28 $2.46 $2.41 $1.82 $1.57 $1.62 $16.27                    
                -$30.02 $2.41 $1.82 $1.57 $1.62 $16.27                    
                                               
Hi Mths   Jul Jun Dec Mar/Dec Oct Dec Mar/Dec Jul Jan Jul Jan Dec                    
Price Hi   $14.90 $16.10 $15.95 $17.50 $19.90 $26.00 $30.23 $32.88 $24.18 $16.00 $14.00 $14.65       -9.01% <-Total Growth 10 Stock Price      
Increase   7.19% 8.05% -0.93% 9.72% 13.71% 30.65% 16.27% 8.77% -26.46% -33.83% -12.50% 4.64%       -0.94% <-IRR #YR-> 10 Stock Price      
P/E   22.92 64.40 27.03 26.12 15.43   20.02 25.29   11.76 18.18 19.53       -13.49% <-IRR #YR-> 5 Stock Price      
Trailing P/E   24.43 24.77 63.80 29.66 29.70 20.16   21.77 18.60 -17.02 10.29 19.03                    
Average 5 Yrs                 Price Inc -11.88% P/E: Y-T 18.7 10.5                    
                                     
      -$16.10 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $14.65                    
                -$30.23 $0.00 $0.00 $0.00 $0.00 $14.65                    
                                               
Low Mths   Sep Dec Mar Apr Feb Mar May Nov Nov Nov Oct Mar                    
Price Low   $12.50 $13.00 $10.15 $13.41 $16.75 $18.50 $22.45 $20.00 $10.00 $11.53 $8.95 $8.95       -31.15% <-Total Growth 10 Stock Price      
Increase   9.65% 4.00% -21.92% 32.12% 24.91% 10.45% 21.35% -10.91% -50.00% 15.30% -22.38% 0.00%       -3.66% <-IRR #YR-> 10 Stock Price      
P/E   19.23 52.00 17.20 20.01 12.98   14.87 15.38   8.48 11.62 11.93       -16.80% <-IRR #YR-> 5 Stock Price      
Trailing P/E   20.49 20.00 40.60 22.73 25.00 14.34   13.25 7.69 -12.27 6.58 11.62                    
Average 5 Yrs                 Price Inc -13.60% P/E: Y-T 11.9 5.4                    
                                     
      -$13.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $8.95                    
                                 
Market Cap   $684 $604 $731 $777 $941 $1,781 $2,279 $2,009 $916 $1,024 $966 $1,464            
                                 
              pur conv                
# of Sh in M 45.75 45.79 45.81 45.87 47.80 69.40 75.90 85.50 85.50 87.50 88.30 99.90 104.90 104.90 Shareholders’ Equity Shares
Increase   11.13% 0.10% 0.03% 0.14% 4.20% 45.19% 9.37% 12.65% 0.00% 2.34% 0.91% 13.14% 5.01% 0.00%   10.97% <-Average 10 Shares
CF fr Op $M 82.5 -1,547.0 56.3 91.3 101.1 9.8 167.6 144.1 151.7 134.3 207.6 191.3 199.3 204.6 Cash Flow
OPS $1.80 -$33.78 $1.23 $1.99 $2.12 $0.14 $2.21 $1.69 $1.77 $1.53 $2.35 $1.91 $1.90 $1.95 D -105.67% <-Total Growth 10 Cash Flow
Increase   43.14% -1974% -103.64% 62.01% 6.22% -93.32% 1464% -23.68% 5.27% -13.49% 53.18% -18.55% -0.78% 2.63% 5.05% <-IRR #YR-> 9 Cash Flow
Running 5 yr Av       -$10.25 -$7.19 -$5.33 -$5.66 $1.54 $1.63 $1.58 $1.47 $1.91 $1.85 $1.90 $1.93 -2.81% <-IRR #YR-> 5 Cash Flow
P/O on Cl 8.29 -0.39 12.98 8.51 9.30 181.71 13.59 13.94 6.04 7.62 4.65 7.65 6.93 6.75
*Operational Cash Flow per share P/CF 10 Yrs 26.60 5 Yrs 7.98
-$1.23 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $1.91      
-$2.21 $0.00 $0.00 $0.00 $0.00 $1.91        
                                 
OPM 20.96% -365% 8.41% 11.60% 15.77% 0.79% 10.79% 7.00% 6.70% 5.71% 8.35% 8.51%             OPM
Diff from Ave   151% -4464% 0.54% 38.68% 88.59% -90.51% 29.04% -16.34% -19.90% -31.69% -0.21% 1.80%       0.00% <-Average 10 OPM
*Operational Profit Margin (CF/Revenue) Ratio OPM 10 Yrs 8.36% 5 Yrs 7.25%        
                          Q1 2010                  
Curr Assets   $795.9 $803.9 $252.0 $104.5 $170.0 $154.5 $258.6 $549.4 $422.5 $433.1 $507.3 $565.0 $522.7     Liq ratio of 1.5 and up, best   Assets      
Curr Liab.   $293.7 $360.0 $253.4 $144.6 $467.1 $133.4 $177.7 $307.3 $272.3 $297.2 $395.3 $408.1 $422.3     1.22 <-Average 10 Liability      
Liquidity   2.71 2.23 0.99 0.72 0.36 1.16 1.46 1.79 1.55 1.46 1.28 1.38 1.24     1.49 <-Average 5 Liquidity      
                                               
Assets   $795.9 $803.9 $847.7 $654.9 $1,392.7 $1,443.7 $1,549.0 $2,373.6 $1,536.9 $1,542.8 $2,026.9 $2,274.0 $2,367.4     A/L ratio of 1.5 and up, best   Assets      
Liab.   $293.7 $360.0 $450.0 $206.2 $736.9 $832.8 $879.1 $1,544.8 $941.3 $926.1 $1,452.7 $1,689.5 $1,765.5     1.80 <-Average 10 Liability      
Asset/Liability R. 2.71 2.23 1.88 3.18 1.89 1.73 1.76 1.54 1.63 1.67 1.40 1.35 1.34     1.52 <-Average 5 A/L R      
                                               
Book Value   $502.24 $443.86 $397.70 $448.66 $655.80 $610.90 $669.90 $828.80 $595.60 $616.70 $574.20 $584.50 $601.90 $601.90   Book Value is Asset less Liabilities, i.e. Shareholder's equity            
BV per share   $10.98 $9.69 $8.68 $9.78 $13.72 $8.80 $8.83 $9.69 $6.97 $7.05 $6.50 $5.85 $5.74 $5.74   Want to buy when ratio is low.        
Change   -3.42% -11.71% -10.43% 12.66% 40.28% -35.84% 0.27% 9.83% -28.14% 1.18% -7.74% -10.03% -1.93% 0.00%   1.1851 Current/Historical; Lower, better; best .8 or lower          
P/BV (CL)   1.36 1.36 1.84 1.73 1.43 2.92 3.40 2.42 1.54 1.66 1.68 2.50 2.29 2.29 -4.92% <-IRR #YR-> 10 Book Value      
Change   16.82% 0.01% 34.91% -5.73% -17.18% 103.22% 16.68% -28.72% -36.58% 7.97% 1.34% 48.83% -8.40% 0.00% -7.89% <-IRR #YR-> 5 Book Value      
Leverage (A/BK)   1.585 1.811 2.131 1.460 2.124 2.363 2.312 2.864 2.580 2.502 3.530 3.891 3.933 0.000   2.58 <-Average 10 A/BV      
Averages                 P/BV 10 Yrs 2.11 5 Yrs 1.96       3.07 <-Average 4 A/BV      
                                               
      -$9.69 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $5.85                    
                -$8.83 $0.00 $0.00 $0.00 $0.00 $5.85                    
                                               
ROE   5.7% 2.5% 6.7% 8.3% 10.5% -3.2% 16.6% 12.6% -13.6% 19.4% 11.8% 11.7% 6.1%                  
5Yr Running Ave       4.9% 5.4% 7.1% 4.9% 8.1% 9.4% 5.5% 7.1% 9.8% 8.7% 7.1%                  
                                               
Net Income   $28.69 $11.22 $26.84 $37.39 $68.80 -$19.60 $111.20 $104.40 -$80.80 $119.80 $67.70 $68.30 $9.20       Income Statement        
Oper C. F.   $82.47 -$1,547.0 $56.31 $91.35 $101.10 $9.80 $167.60 $144.10 $151.70 $134.30 $207.60 $191.30 $95.00       Cash Flow Statement CF from continuing operations  
Invest. C. F   -$190.19 -$5.66 $0.00 $0.00 -$583.00 -$139.70 -$142.10 -$142.10 -$142.10 -$20.80 -$143.50 -$423.90 $153.50       Cash Flow Statement        
Total Accruals   $136.41 $1,563.9 -$29.47 -$53.96 $550.70 $110.30 $85.70 $102.40 -$90.40 $6.30 $3.60 $300.90 -$239.30                  
Total Assets   $795.92 $803.90 $847.65 $654.89 $1,392.7 $1,443.7 $1,549.0 $2,373.6 $1,536.9 $1,542.8 $2,026.9 $2,274.0 $591.9       Balance Sheet          
Accruals Ratio   17.14% 194.54% -3.48% -8.24% 39.54% 7.64% 5.53% 4.31% -5.88% 0.41% 0.18% 13.23% -40.43%       Oper C. F. Covers Investing C.F. and dividends?    
                                               
Fin. C. F   $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $406.60 -$448.90 -$133.00 -$62.10 $240.80 $46.10                  
Total Accruals   $136.41 $1,563.9 -$29.47 -$53.96 $550.70 $110.30 $85.70 -$304.20 $358.50 $139.30 $65.70 $60.10 -$285.40                  
Accruals Ratio   0.00% 0.00% 0.00% 0.00% 0.00% 0.00% 0.00% 17.13% -29.21% -8.62% -3.06% 10.59% 7.79%                  
Taxes                                              
                                               
Distri Inc                                              
for 3 mths                                              
Payout R Dis   93.3% 110.1% 87.3% 97.7% 103.0% 93.1% 97.8% 102.6% 96.8%                          
                                               
Div in Tax yr                                              
Dividends   $0.08 $0.00 $0.00 $0.46 $0.81 $0.68 $0.72                              
Cap Gain   $0.00 $0.00 $0.00 $0.00 $0.00 $0.00 $0.00                              
Other Income   $0.90 $1.01 $1.01 $1.09 $1.17 $1.50 $1.67                              
Ret of Cap.   $0.27 $0.51 $0.37 $0.12 $0.02 $0.10 $0.07                              
Total   $1.25 $1.52 $1.38 $1.67 $1.99 $2.28 $2.47                              
                                               
Div in Tax yr                                              
Dividends   6.04% 0.00% 0.00% 27.69% 40.60% 29.86% 29.34%           19.07%   # 21.25% <-Average 6        
Cap Gain   0.00% 0.00% 0.00% 0.00% 0.00% 0.00% 0.00%           0.00%   # 0.00% <-Average 6        
Other Income   72.38% 66.41% 73.20% 64.99% 58.64% 65.88% 67.89%           67.06%   # 66.17% <-Average 6        
Ret of Cap.   21.58% 33.59% 26.80% 7.32% 0.76% 4.26% 2.77%           13.87%   # 12.58% <-Average 6        
Total   100.00% 100.00% 100.00% 100.00% 100.00% 100.00% 100.00%                              
For Tax Cr                                              
                                               
May 12, 2010.  The increase in shares is to finance purchase of Griffith.                                  
May 9, 2010.  Last time I looked at got estimates for earnings for 2009 - 2011 of $1.40, $1.21, $1.42 and cash flow for 2009 and 2010 of $1.70 and $2.00.                  
From Jan 1, 2009, all distributions are considered dividends. Changed to a corporation called Superior Plus (TSX-SPB) from Unit trust (TSX-SPF.UN) in 2009. Company was started on Oct 8, 1996          
                                               
How they make their money                                        
Superior Plus Corp. is a group of diversified businesses that operate within three primary divisions.                             
Superior’s Energy Services division provides distribution, wholesale procurement and related services in relation to propane, heating oil and other refined fuels throughout Canada and the North Eastern           
United States. Superior’s Specialty Chemicals division is a leading supplier of sodium chlorate and related technology to the pulp and paper sector and a regional Midwest supplier of chloralkali and potassium           
based products. Superior’s Construction Products Distribution division is a leading distributor of walls, ceilings and insulation products to the Canadian and United States construction industry.          
                                               
                                               
For most ratios, lower is better when looking for a good stock price.  However, there are exceptions such as for yield and asset/liability ratios and here you want a higher ratios to indicate a good stock price.            
Also, for the Operational Profit Margin, a higher percentage is better.  With the OPM, you should only compare companies in similar industries.                    
                                               
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